On Thursday I started a new job at King.com (woohoo!). I spent the last few weeks of last year looking for work and I want to share 5 things I found out about modern-day job hunting.
Maybe everything below only applies to finding mid-level media jobs in London, or is specific to me in some way, but I don’t think so.
1) It’s a job, not a career
You’re not looking for something to do for 50 years. So don’t worry about finding it. It’s like dating. Don’t worry about whether you’re going to marry the girl when you’re on your first date. Just find someone interesting for the time being and see what happens.
2) Crossing borders
I’ve moved out of TV and into games. I also spoke to companies in tech and in music. No-one ever asked why my TV experience would be useful. This was a surprise to me – but it was just assumed that transferring skills to a new industry won’t be a problem. So I don’t think there’s a need to fret about staying the same exact industry. Don’t restrict yourself to changing lanes if you want to crash through the central reservation (NB this analogy cannot be safely applied to driving).
3) Metcalfe’s Law
‘Networking’ is a horrible word and some people who are good at it actually suck at being people. But if you think about it as building a network, instead of spinelessly fawning over the most powerful person in the room, it’s much easier to digest.
A couple of days ago I read about Metcalfe’s Law: the basic idea is that the value of a telecommunications network is proportional to the square of the number of connected users in the system. If you have two telephones, there’s one connection. But five telephones make 10 connections. And 12 telephones can make 66 connections.
So the value of the network increases as the number of people in it goes up. The same could be said of email or Facebook. And it could also be said of your personal network, because each person you know and trust has another set of people that they know and trust. I don’t have a huge network. But 80% of the jobs I considered came to me through it.
4) DIY track record
The most interesting projects / skills / experiences are the ones you developed in your own time. With free tools and free publishing you can build a DIY track record (see Start a project now – here are 5 tips). Back in the old days this would have been hard; now it’s easy. Most people don’t do this, but luckily I’ve done a few spare-time projects over the past few years so even though most of them were dumb, I think I got some marks for persistence.
5) One Direction
Last year when I was looking for a new job I went around asking for advice. That worked ok but it didn’t produce a lot of job opportunities. This year it’s been different – at the outset I chose a small number of directions to explore. That made my discussions 10x more productive, because I was asking about specifics rather than general stuff. And that makes it much easier for people to help you out.
I hope this post helps you out. Good luck!
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