Yay, I finally found some data on what people have on their homescreens!
Here’s what I found on Homescreen, a site/app that helps you share a screenshot of your iPhone homescreen.
I like all this because, as co-founder Matt Hartman puts it:
The App Store is a black box.
The site shows the most popular apps, and gives the % of users’ homescreens on which each app appears. 500,000 different apps from 13,000 screens indexed so far.
The data comes from Homescreen users, so obviously there’s a heavy selection bias going on here. The Homescreen app itself appears on 9.82% of homescreens indexed this week… which I doubt is true of the full iPhone userbase.
So, what can we learn?
Turns out that even geeky homescreen curators will often keep the default Apple apps front and centre:
So what happens when we cut out the default Apple apps?
Things look a bit different. By this view, mobile is all about social. And as Quartz points out: no games, no newsreaders.
I’d love to see the data in more detail – for different devices, demographics, locations, etc. But the company just added profile pages as a feature (see e.g. Pocket), and on every profile page there’s cool stuff like which other apps it shares a folder with, and which other apps it most often appears alongside on the homescreen.
Here’s my current homescreen, with the %s of Homescreen users who have each app on their own homescreen. Man, they are missing out on Trello!
Want more posts like this? There are >120 more on this site, with one added on average every two weeks.
Thanks for reading! ~ Todd