When Arthur Evans excavated the Minoan civilisation at Knossos, he created a competition: a prize for the first man to dig down to the Minoan layer. A strong incentive!

The result: much of the Roman layer was destroyed.

Incentives work… sometimes, a little too well.


Links: Arthur Evans, In Our Time on The Minoan Civilisation.

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Author: toddmgreen

I really like making internet projects. I work on apps, games and websites at a TV company. I write stuff, make stuff, and accidentally break stuff. You should probably follow me on Twitter - @toddmgreen.

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